View the details		 Quality Sells
In a rare blend of high-level vision and feet-on-the-street tactics, SMA’s event management services help a leading location intelligence company win new business
Imagine throwing a party and nobody comes. It’s a nightmare no event manager – or the clients they serve – wants to think about. But achieving an outstanding return on a marketing event? That, most sales and marketing executives agree, is most certainly top of mind... even if difficult to accomplish.
 

View the details		 First contact
SMA’s database-building expertise goes to work for key business unit of Siemens
In marketing, your message is only as good as your contact list. Take a shotgun approach and you waste money. Target your marketing and you can score a bulls-eye.
 

View the details		 Digging for opportunities
Focus and persistence pay off in lead generation campaign for IBM Business Partner DP Solutions
High technology companies are always on the hunt for qualified leads. Delegated to an internal team, the process often consumes precious resources. Outsourced to an agency, it can be mishandled or inadequately executed.
 

View the details		 On Call For Sales And Marketing
Borland engages SMA’s research team to better understand and respond to market perceptions
How closely are your sales and marketing strategies aligned? When Borland, the global leader in platform independent solutions for Software Delivery Optimization, wanted to find out, the company engaged SMA to survey its target market.
 

View the details		 Sales Aid
SMA's turnkey service for customer success stories proves a success with IBM
They range from bakeries and seed companies to county hospitals, governments and technology organizations... from financial and law firms to every kind of manufacturer, distributor and retailer under the sun.
 

View the details		 When The Devil's In The Details
SMA's total event management services help Siebel Systems capture high-quality leads
The trouble with event marketing is, it’s resource-consuming… and risky. Who can afford to stage an event without highly motivated and influential people showing up?
 

View the details		 Turning Crisis Into Opportunity
SMA helps brew up business from a direct mail campaign that was more than SAP Triversity Inc. bargained for
As a leading global provider of customer-centric solutions for the retail industry, SAP Triversity Inc.'s solutions are installed in over 500 retailers in 32 countries. When SAP Triversity started developing a new Java 2 Enterprise Edition (J2EE) solution, they asked SMA to help them execute a direct mail campaign to create awareness of their pending offering -- and to identify key retailers to partner with them for the next product development stage.
 

View the details		 Thinking Smaller To Realize Something Bigger
IDS-Scheer Canada taps SMA's seasoned market research specialists to generate qualified leads
"Unlike some campaigns we had tried before, the approach that SMA took really got results," says Jennifer Sibley, responsible for marketing at IDS-Scheer.
 

View the details		 Thinking Through the End Game
Careful messaging based on strong research wins results for IBM
"One reason SMA's direct marketing has been so effective for us is because they really think things through: who's the audience, what do they want to know.  SMA's approach is practical and methodical, and gets results."  - Shawn Chaput, Manager, Business Development, Consultants and Integrators, IBM Global Channels.